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Monty Verdi

Executive Creative Director

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Lexus Hoverboard

38million views and 92 awards including Cannes Gold Cyber Lion and Eurobest Grand Prix for Branded Content & Entertainment.

"There's no such thing as impossible, it's just a matter of figuring out how" - Haruhiko Tanahashi. Lexus Chief Engineer.

Instead of making an ad, we designed and built the world's first fully working Hoverboard, and then revealed it to a global audience.

The fourth, and most ambitious, of the 'Amazing in Motion' series - projects designed to showcase the imagination and creativity at the heart of the Lexus brand.

Age UK Christmas Advertising Campaign

Age UK’s 2017 Christmas campaign saw their highest increase in volunteers and donations ever recorded.

The 60sec TVC and 4min long-form film were also supported by a partnership with Channel 4, as well as through DOOH posters and social media with targeted messages.

Director: Philippe Andre

Production Co: Independent Films

McDonald's Social Media Campaign

McDonald's most successful ever social content in the UK.

Retained by McDonald’s UK to produce their ’always on’ social content, Drum produce social posts outside of traditional 'ad' campaign work including cultural days, moments, trends, formats and innovation.

Two of the most successful posts ever are shown here.

Samsung Coliseum Global TVC

Global campaign to launch the world's first curved UHD 4K television.

Director: Nathan Price

Production Company: Park Pictures

TalkTalk X Factor App & Idents

Mobile app development for TalkTalk's ident sponsorship of X Factor which enabled users to film themselves and have the chance of seeing themselves in the adbreak.

McDonald's Digital Interactive Poster

Creative Circle Gold ‘Best Poster’

Cannes Lions Shortlist

Lexus 'Swarm' Drones Project

For the second project in the ‘Amazing in Motion’ global campaign we choreographed a flock of drones, but long before drones were mainstream.

TalkTalk 'Model Village' TV Commercial

TV commercial to launch TalkTalk's new TV service in the UK featuring the inhabitants of a Model Village all returning home after a tough day at work to relax in front of their TV set.

Director: Daniel Kleinman

Production Company: Rattling Stick

Argos Aliens Brand Advertising Campaign

Argos needed a new Brand Campaign. So my partner and I, Tony Durston, created the Argos Alien Family. Still their most successful campaign, why did they get rid of them? Who knows.

Lexus Hoverboard

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Age UK Christmas Advertising Campaign

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stills.2.jpg

McDonald's Social Media Campaign

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Samsung Coliseum Global TVC

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Samsung 'Coliseum'

TalkTalk X Factor App & Idents

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TalkTalk X-Factor Idents

McDonald's Digital Interactive Poster

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Piccadilly Sign Hat.jpg

Lexus 'Swarm' Drones Project

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Lexus 'Swarm' - Amazing In Motion

TalkTalk 'Model Village' TV Commercial

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TalkTalk 'Model Village' TVC

Argos Aliens Brand Advertising Campaign

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argos_christmas_aliens.jpg

Copyright Monty Verdi 2018